Don’t chase, lead.

A carefully curated brand film to featuring iconic heritage items through the decades to show how Jersey Electricity has always been there to power the moments that matter.

With consumers looking closer to home for their holiday choices, 2022 was our chance to claim our position as a unique European and UK alternative, with all the outdoor space that consumers were craving.

We created our own digital 3D character called Moe the Sloth to promote energy-saving tips through a 5-part social mini-series.